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Netflix crashes as stock opens 90% lower on Monday

 

Netflix has announced a stock split to make each share of the company more affordable for investors. (Reuters)

Netflix stock has opened lower by 90% on Monday. But shareholders have absolutely nothing to worry about. The investment value of Netflix shareholders remains the same.

Netflix stock closed around $1,140 on Friday but opened around $111 on Monday. The big change in the Netflix share price is a result of a stock split. Trading began on a split-adjusted basis at market open on Monday, November 17, 2025.

Netflix shares traded at $1,100 before the split; an investor holding one share before the split would hold 10 shares priced at $110 each after the split. So, do not get confused after the Netflix stock price has fallen to $111 on open on November 17, a fall of 90%.

Netflix had declared a ten-for-one stock split, which will allow owners of record on November 10, 2025, to get nine more shares for each share they already own, making the company’s stock more affordable.

The record date for the Netflix stock split was November 10. Each shareholder as of the close of trading on Monday, November 10, 2025, became eligible for the ten-for-one stock split of the Company’s common stock.

The additional 9 shares for every share held on the record date of Netflix were credited to the Demat account after the close of trading on Friday, November 14, 2025.

Stock prices on investing websites adjust to reflect splits, preventing confusion that could suggest a large sell-off when there isn’t one. Ultimately, a stock split doesn’t alter the company’s value, but it can make shares more accessible to investors unable to purchase fractional shares.

Netflix has announced a stock split to make each share of the company more affordable for investors. A stock split results in an increase in the number of shares of the company without any change in the shareholder equity and diluting current shareholders’ ownership interests.

It is Netflix’s ten-for-one stock split, as every shareholder holding 1 Netflix stock will effectively hold 10 stocks, before trading begins post-split on November 17.

Netflix, with a market cap of around $467 billion, is up over 25% YTD and 31% in the last 12 months. On the trading date after the stock split, on Monday, November 17, the stock will begin trading at one-tenth of its previous price.

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